Antoniana Minuterie has archivied the last Linea Pelle edition (fiera Milano 22-24 February 2019) with great satisfaction.
A renewed stand in the layout was the perfect stage to showcase the new Zamak product lines particularly appreciated by visitors. At the Antoniana Minuterie booth, the last edition saw an increase in audience by 30% with a mix of visitors that showed concrete and tangible interest considering the satisfactory post-fair follow-up. Consider that 70% of the contacts collected are new customers, 40% of which come from foreign countries, a sign of the company’s increasingly global rise. In particular, the two new lines of footwear accessories in zamak: Space and Zapphire were the great promoters of this excellent result.
Two complete lines of footwear accessories both composed by: hooks and loops for laces with one or two holes.
SPACE line: a line composed of elements inspired by space that let light and colors pass: lightness and freedom are the keywords of this new line in Zama by Antoniana Minuterie.
SAPPHIRE line: a simple design with a bold cut, like that of a precious stone. Footwear components designed with corners that define spaces and make each item a unique detail.
From the 2nd to the 4th of October 2019 the new showcase: the LINEA PELLE edition dedicated to autumn winter 2020-2021 trends.
We are already preparing our next showcase to show the wide range of solutions for footwear: sporty, trekking, work, leisure and fashion: new details soon!